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How To Remember Something That Never Happened?

The role of Media in Memory Implantation.

Saniya Aamir
4 min readMar 20, 2019
Photo by Tachina Lee on Unsplash

Memories are like Snapchat stories. You snap everything, but you only save the ones that are really important to you. While the others, just fade away after a while.

There are moments in your life, that you want to remember forever. You wish to save everything from that moment, every detail. The sight, the smell, the sound, and the feeling.

But just like Snapchat stories, our memories can be manipulated as well. While you can delete a few stories, you can add a few as well or even alter the existing ones.

This is called Memory Implantation.

Memory Implantation, just like the term itself describes, is when you implant a false memory into someone’s mind, making them believe it really happened.

Numerous studies have been done regarding this phenomenon, especially by Elizabeth. F Loftus, for example, her ‘Lost in the Mall’ study in the 1990s where she made a group of adults remember scenes from the time they got lost in the mall as a child, even though it never happened.

How she did this is she made them remember three events that really happened in their childhood, made them think about it in detail. So when they were introduced to that one false…

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Saniya Aamir
Saniya Aamir

Written by Saniya Aamir

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